Chiba Bank Launches Personalised Features and Insights Powered by Moneythor’s All-In-One Personalisation Engine


Moneythoore Chiba Bank

Chiba, Japan & Singapore – [25/10/2024] – Chiba Bank, one of Japan’s leading regional banks, is proud to announce the launch of a new suite of personalised banking features designed to help its customers take greater control of their finances and drive increased engagement. These advanced features, powered by Moneythor’s innovative all-in-one personalisation engine, deliver tailored insights and financial recommendations within the banks “Chibagin App”.

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This new offering reflects Chiba Bank’s ongoing commitment to enhancing its customers’ digital banking experience by providing highly personalised insights and tools to improve financial management. The integration of Moneythor’s best-in-class technology enables Chiba Bank to offer real-time insights and actionable recommendations that are specific to each customer’s financial behaviour and goals. The Moneythor solution was implemented with support from BIPROGY.

“We are thrilled to partner with Moneythor to bring these advanced and personalised features to our 1 million customers,” said Hideki Shibata, Executive Officer and General Manager of Chiba Bank’s Digital Strategies Unit. “This is a major milestone in our digital journey, as we strive to enhance our customers’ banking experience and provide them with the tools they need to make informed financial decisions.”

Moneythor CEO, Martin Frick, commented on the partnership, “We are proud to collaborate with Chiba Bank as they deliver best-in-class digital experiences to their customers. Our personalisation engine is built to drive increased customer engagement by delivering tailored insights and recommendations, and we’re confident that Chiba Bank’s customers will see meaningful benefits from these new features.”

About Moneythor
Moneythor provides an all-in-one personalisation engine for financial services that delivers actionable data-driven insights, recommendations, and nudges to support the entire customer journey from acquisition to activation to engagement. Examples of these include money management nudges, budgets, savings goals, predictive forecasts, financial literacy, relevant offers, referral campaigns, gamification, loyalty programs and more.

Headquartered in Singapore, Moneythor is also present in Paris, Dubai, Sydney, Tokyo, and Miami. Moneythor’s broad geographical footprint includes financial institution clients in Australia, Canada, France, Hong Kong, India, Japan, Malaysia, Thailand, New Zealand, Saudi Arabia, Singapore and the UAE.

About Chiba Bank
Chiba Bank, headquartered in Chiba Prefecture, operates a network of 181 branches across Japan and six overseas offices. The bank serves 4 million individual account holders and over 250,000 corporate clients. With total assets of 21.2 trillion yen, deposits of 15.9 trillion yen, loan assets of 12.7 trillion yen, and a workforce of over 4,000 employees, Chiba Bank is a key player in Japan’s banking industry.

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