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The All-In-One Personalisation Engine for Financial Services

Make all digital banking interactions personalised and compelling from acquisition, to activation, to engagement.

OUR CLIENTS

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Monetise Open Banking

Offer customers a comprehensive snapshot of their finances, regardless of where they bank. Open Banking can create a competitive edge for banks, enabling heightened engagement, personalised marketing, targeted cross-selling, and differentiation in the market.

Become the bank that streamlines customers’ experiences by eliminating the need for multiple logins. Provide a unified platform where customers can effortlessly review their entire financial status in one place.

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ONLY

23%

of financial institutions believe that their current acquisition strategies were successful.

Mt Solutions Referral

Referral Dashboard

A comprehensive view of referrals in action, along with any recent updates on activity. This includes tracking the progress of referrals, noting any successful conversions, and staying updated on the latest developments or changes in the referral program.

Progressive Incentives

Implement behaviour-driven incentives that reward both the referee and referrer for completing various actions. These incentives can include bonuses, discounts, or other perks based on specific behaviours such as signing up, making purchases, or referring friends.

Mt Solutions Progressive Incentives
Mt Solutions Real Time Nudges

Real-time Nudges

Deliver nudges and reminders to keep both the referrer and referee engaged throughout their journey. These nudges can include personalised messages, progress updates, or prompts to take specific actions such as completing a referral, exploring new features, or redeeming rewards.

ABOUT

15%

of newly acquired customer drop-off within the first 3 months

Mt Solutions Award & Redeem

Award & Redeem Points

Automated management of multiple types of points and redemption options. This includes managing points earned through referrals or other activities and providing users with flexible redemption choices such as cashbacks, vouchers, offsets for purchases, and a diverse selection of gifts.

Gamified Loyalty Campaigns

Promote engaging customer journeys and sustain ongoing involvement by incorporating elements of gamification such as interactive games, captivating quests, and stimulating challenges. These gamified experiences not only add an element of fun and excitement but also encourage users to actively participate, explore new features, and achieve milestones within the platform.

Mt Solutions Gamified
Mt Solutions Card Linked Offers

Card-linked Offers

Efficiently manage and seamlessly integrate Merchant-funded card link offers into your campaigns to drive activation and boost user engagement. These offers leverage partnerships with merchants to provide exclusive discounts or rewards from participating merchants.

Next Generation Referrals

After the initial referral, capitalise on continued network effects by fostering ongoing engagement from both parties, encouraging them to complete additional actions that benefit each other.

Mt Solutions Next Gen Referrals

12

MONTHS

It takes on average 12 months for a customer to become profitable.

Mt Solutions Recommendations

Recommendations, Insights & Nudges

Leverage Moneythor’s extensive library of hundreds of AI-powered, data-driven insights and nudges to further enhance the user experience and drive positive financial behaviours. These actionable insights and nudges are designed to provide personalised recommendations, alerts, and guidance tailored to each user’s financial situation and goals.

Spend Tracking & Notifications

Create a compelling visual narrative of customer’s spending patterns, offering them a clear and intuitive overview of their financial habits to facilitate better decision-making and encourage increased savings. By visually depicting where their money is being allocated, users gain valuable insights into areas where they can potentially cut back or adjust their spending behaviours.

Mt Solutions Spend Tracking
Mt Solutions Savings Goals

Savings Goals & Auto-Contributions

Assist customers in tracking their savings progress relative to their goals, providing them with real-time updates and insights to keep them motivated and on track. Additionally, facilitate automatic contributions to their savings based on predefined criteria, streamlining the process, and ensuring consistent progress towards their objectives.

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Savings Goals and Nudges

ANZ wanted to create in-app goals and nudges to help their customers better manage their money and assist them in building healthy saving habits.

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Redefining Personalisation In Banking With Innovative Solutions.

The Moneythor Engine

At the core of the Moneythor solution is a high-performance scalable event-processing and orchestration engine processing real-time and batch data from any assets and liabilities, such as accounts, cards, digital wallets, and Open Banking sources.

The engine enables AI-driven enrichment of data and the execution of customised customer experiences across online banking, mobile apps, chatbots, and internal CRM tools. This ensures that customers enjoy engaging tailored experiences, regardless of the channel they choose to interact with.

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What is Customer Activation Management?

In the world of banking, the struggle to achieve customer goals is all too real. Current acquisition methods are flawed, and engagement post-acquisition is disappointingly low, leaving banks longing for profitability.

We’ve witnessed the power of effective activation techniques first-hand, boosting profitability and making acquisition programs more cost-effective. With us, you’ll implement a systematic approach that builds lasting customer relationships from the start and increases product adoption.

Why Focus on Customer Activation Management?

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Data-driven insights

Customer Activation Management enhances data-driven insights by providing a continuous stream of user interactions and behaviours, enriching the data pool for more accurate and actionable analytics.

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Cost-efficiency

Customer Activation Management optimises cost efficiency by reducing the need for costly  and ineffective traditional customer acquisition, as active customers are more likely to stay, use more services, and require fewer resources for retention in the future.

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Increased Product Adoption

Customer Activation Management drives product adoption by creating engaging experiences and personalised incentives that motivate customers to explore and use a wider range of services.

Find out more on Customer Activation Management

1

Fintech Futures, in collaboration with Moneythor, conducted a comprehensive survey focusing on the challenges and opportunities surrounding customer acquisition in the digital banking sector.

Download
2

The ultimate guide to Customer Activation Management. Learn more about what it is, the benefits of it and the important role it plays in sustainable and profitable growth for banks.

Download